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The international Trade Show for experience marketing
Latest Press releases
New Matchmaking Service of BOE
created by AWe
Exhibition Visit Will Be More Effective
Business contacts at BOE. Their establishment will be even easier with the new matchmaking tool.
BEST OF EVENTS INTERNATIONAL 2016 (20 / 21 January), the international trade fair for experience marketing is a forum for effective business contact initiation. The networking between the industry players therefore has special priority. With a new matchmaking tool, an innovative tool for establishing contacts will be available in the run-up to the trade fair. The actual exhibition visit will therefore be more effective. The legendary BOE Night will of course give plenty of opportunities for interesting talks in a casual environment.
The new matchmaking tool was developed by Converve that claims to be the worldwide leading provider of event networking software. Trade visitors who register for BEST OF EVENTS can identify suitable exhibitors and make firm appointments prior to the event. This will reduce the time spent by visitor and exhibitor for making each contact and allow them to benefit from even more, and more qualified, contacts. The trade visitors will gain time to generally inform themselves about new trends in the event industry and extend their knowledge at BOE.
Besides making business appointments, the tool also allows the forum programme to be included in the time schedule. This ensures that trade visitors will not miss any relevant event and simultaneously have an overview of their business appointments.
Both exhibitors and trade visitors can use the tool free of charge. The registration portal will also be available for access via the BOE website (www.boe-messe.de).
Networking until the crack of dawn The BOE Night is a fixed component of the accompanying programme of BEST OF EVENTS INTERNATIONAL. It traditionally takes place in the evening of the first exhibition day and offers a unique mix of networking, business, lifestyle, music and entertainment. With its live acts and equipment, the BOE Night impressively shows what the sector can do and offers all guests the opportunity of high-calibre entertainment and extensive talks in a relaxed atmosphere.
In 2016, the event will take place in the traditional Golden Hall of the redesigned Westfalenhallen Conference Centre. A modern location will therefore be available for an unforgettable night for exhibitors and trade visitors. “With the conversion a few months ago, we optimised the ambience so that our offer is uncompromisingly in tune with the times,” said Sabine Loos, CEO of Westfalenhallen Dortmund GmbH.
Maurer Veranstaltungstechnik, as technical partner, will again ensure an optimum BOE Night in 2016. The ‘De Coronas’ band from The Netherlands will be the musical highlight. They do ‘stand-up pop’ – music with a touch of cabaret and ‘Rock ‘n’ Roll theatre’ – a combination of theatre and musical acrobatics. The seven musicians and singers have 5,000 titles in their repertoire. The audience can therefore request titles that will then be played immediately. An interpretation of music titles in different music styles, for example ‘Don’t stop me now’ in opera style is also possible.