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˅ Exhibition Overview ˅

HOLLAND PAVILLON
inspired by NEXTLIVE

No borders, this is the theme with which the Holland Pavilion will be presented in its third year at the BOE International trade fair for experience marketing. The initiators refer to the following Topic with a typical Dutch wink at the 30th anniversary of the opening of the border in Berlin. Hans Schriever: "Even three decades after the fall of the Berlin Wall, borders still exist in "The heads of men." His colleague Sjoerd Weikamp adds: "We also find the imaginary boundaries in people's minds in live communication. They still create certain inhibitions between the German and Dutch markets. We can learn so much from each other. Our skills complement each other perfectly, which is also reflected in the Holland Pavilion programme.

The offer of the Holland Pavilion is something to be proud of. 12 international speakers, 24 exhibitors and a networking event that is very well established in the Netherlands make the visit to the Holland Pavilion an absolute must for visitors to BOE19. Exciting corporate cases, such as the concept 'Good Times Island' by McDonalds, which was developed at the Dutchindustry award 'Golden Giraffe', provide an insight into the strategies of large Brands. Renowned agencies such as VOK DAMS Events & Live-Marketing speak about their Vision when it comes to agile event management. The XSAGA agency based in Amsterdam Counts to the top agencies in the Netherlands. Case study of the Design Outlet Center Roermond Speaker Patrick Roubroeks explains how experience marketing gives positive impulses to the retail world.

Also very exciting: Kristin Wittmütz from the Studieninstitut für Kommunikation discusses on Theme ' The future way of working in an agency ' with Jeroen Brüggemann from Düsseldorfer Agency CoPiDUS, what agencies must do to be attractive as employers in the future. And Maarten Schram, Managing Director IDEA - Independent Dutch Event Association and founder of the international network LiveCom Alliance dives thematically into the Dutch event industry.

In its third year, the Holland Pavilion inspired by NEXTLIVE is pitching its tents in Hall 5. In the immediate vicinity of the Deutscher Fachverlag and the International Pavilion, the Holland Pavilion offers an interesting programme on 300 m² of stand space, linking Dutch and German experience marketing. The Holland Pavilion is an initiative of EventBranche. nl and the Düsseldorf agency Laureamedia, in cooperation with BOE International.

Wednesday: 16.01.2019
Zeit Programmpunkt Ort
12:00 bis 12:30

NextLive – Corporate Visions 2019

Vision: Independent Dutch Event Association >> Corporate Visions in the NL

Maarten Schram, Managing Director IDEA, Woerden

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
12:30 bis 13:00

NextLive – Trending Topics 2019

Trend : CoPiDUS >> EVENT BUSINESS: NEW WAYS OF WORK

Jeroen Brüggemann, CoPiDUS, Düsseldorf versus

Kristin Wittmütz, Studieninstitut für Kommunikation, Düsseldorf

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
13:00 bis 13:30

NextLive – Learn from the best 2019

Case: McDonald’s >> Good Times Island

Daniëlle Brons, brandXtension, Amsterdam

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
13:30 bis 14:00

NextLive – Corporate Visions 2019

Vision: Losberger De Boer >> Customer experience as part of the strategy

Onno Koole, Group Marketing Director Losberger De Boer

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
14:00 bis 14:30

NextLive – Trending Topics 2019

Vision : Trends in Events: Agile Event Management

Claudia Köhler, Corporate Vice President VOK DAMS Events & Live-Marketing

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
14:30 bis 15:00

NextLive – Corporate Visions 2019

Vision: Design Outlet Center Roermond >> How event marketing saves the world of retail

Patrick Roubroeks– XSAGA, Amsterdam

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
15:00 bis 15:30

NextLive – Trending Topics 2019

Trend : NORTH PACIFIC FOUNDATION >> The Ocean Cleanup

Piet-Harm Sterk - BIND! Film, Amsterdam

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
15:30 bis 16:00

NextLive – Trending Topics 2019

Trend : The #EventTrends Top 20 for 2019

Sjoerd Weikamp - Chief editor EventBranche.nl

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
16:00 bis 16:30

NextLive Connect: Holland meets Germany

Holland Pavillion, We. 16.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
Thursday, 17.01.2019
Zeit Programmpunkt Ort
12:00 bis 12:30

NextLive – Learn from the best 2019

Case: Rijksmuseum Amsterdam >> - Little Invest – Big Impact

Maarten Hoogenhuis, CEO XSAGA, Amsterdam

Holland Pavillion, Th. 17.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
13:00 bis 13:30

NextLive - Corporate Surprise

Speaker : Come in and find out

Holland Pavillion, Th. 17.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
14:00 bis 14:30

NextLive – Learn from the best 2019

Case : ZAAM Interconfessional >> 5 years 'THE BATTLEZ'

Martijn Timmermans >> SVP Sfeerbeheer, Amsterdam

Holland Pavillion, Th. 17.1.2019

In Terminkalender übernehmen
Holland Pavillon - Halle 5 I 5.C16
Impressions