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NextLive – Learn from the best 2019

Case: McDonald’s >> Good Times Island Daniëlle Brons, brandXtension, Amsterdam
Daniëlle Brons, brandXtension

Brand experiences: the proof of the pudding, Daniëlle Brons, brandXtension.

She won a Golden Giraffe Event Award for the game changing Good Times Island case with McDonald’s.

The new approach to (event) marketing shouldn’t be based on a good feeling, but on a neuroscientific foundation and lessons learned from what makes an event or activation successful.

At the Holland Pavillon inspired by NEXTLIVE Daniëlle Brons MSc (brandXtension) takes you along in the world of impactful brand experiences.